INGREDIENTS FOR MANUFACTURERS

SHIITAKE INFUSION

A green illustration of a hand holding a mushroom with rays emanating from it, creating a radiant effect.

Designed to be ‘infused’ into or blended with ground beef. By blending Shiitake Infusion with beef, consumers can enjoy a familiar, satisfying taste experience that wins on health and price, while reducing the environmental impact.

Shiitake INFUSION

Fable Shiitake protein. Beef and mushroom blend. Shiitake Infusion

FEEL GOOD Ingredients

Shiitake Mushroom (89%) (Naturally Occurring Sulphites), Water, Rice, Canola Oil (Non GMO), Coconut Oil, Yeast Extract, Mushroom Powder, Salt

STORAGE

Store frozen at -18°C. 2 years frozen. 7 days refrigerated. Use within 2 days of opening.

MEET SHIITAKE INFUSION

Hands holding a Fable cheeseburger with toasted bun, two beef patties, melted cheese, pickles, and mayonnaise, on a wooden surface.

TASTIER

2 in 3 consumers we have blind tested have preferred the taste of a Fable Beef & Shiitake blended burger to a 100% beef burger.

Beef & Shiitake wins on taste, nutrition, price, and climate

Beef and Shiitake Mushroom burgers. Blended burgers. Fable Shiitake Infusion. Burgers on a grill. Cooking burgers.

HEALTHIER

A Fable Beef & Shiitake burger has 40% less saturated fat, 50% less cholesterol, and would gain 12g of fiber per serving. 

Person holding a slice of pizza with Fable shiitake meatballs, cheese, tomato sauce, and basil leaves on a wooden surface.

COMPETITIVE

A Fable Beef & Shiitake burger could save 5% cost compared to a 100% beef burger. 

*Fable Beef & Shiitake blended burger consists of 50% beef & 50% shiitake

A Fable cheeseburger with two beef patties and melted cheese, stacked on a bun, on a flat cooking surface with a white tiled background.

BETTER

By selling just 100 Fable Beef & Shiitake burgers, 270kg of carbon emissions and 110,000L of water could be saved.

Thaw product and mix with beef (or other ground protein), form into desired format and cook immediately or refrigerate. Refreeze if holding for more than one day.

Shiitake Infusion has been designed with processors in mind.

It is fully compatible with standard grinding, mixing, and forming equipment to blend seamlessly into existing workflows for burgers, meatballs, or mince formats.

USAGE INSTRUCTIONS

70% beef:30% shiitake

Best for formed products (burgers and meatballs).
60% beef:40% shiitake works to optimise for nutrition.

60% beef:40% shiitake

Best for ground beef. 50% beef:50% shiitake ratio works to optimise for nutrition.

Close-up of cooked shredded meat, possibly beef or pork, with a brown sauce or seasoning.

USE IT WITHOUT BEEF TOO!

We’re sharing one of our most requested formulas: a bold, smoky chorizo made using our Shiitake Infusion. Built for versatility, it delivers the rich taste and satisfying texture chorizo is known for, while helping you stretch your premium proteins further and reduce ingredient costs.

Perfect for tacos, pizza toppings, pastas, and more.

Hamburger with lettuce, tomato, grilled mushrooms, and sauce in a bun, served with a side of salad and cooked mushrooms.

AVAILABLE AT BRAKES

Sysco Premium Beef & Shiitake Mushroom Beef Burger (24 x 170g)

Gluten Free Red Tractor Assured 70% Beef & 30% Shiitake Mushroom Burger

A hamburger with lettuce, tomato, a beef patty, cheese, onions, ketchup, mustard, mayonnaise, and a bun on a wooden cutting board.
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BETTER THAN BEEF!

NECTAR, a leading consumer insights firm, conducted a rigorous blind taste test with 1,192 omnivores and flexitarians to evaluate 22 balanced protein products. Each was assessed for flavour, texture, appearance, overall satisfaction, and purchase intent.

The results? Consumers prefer a Fable Beef & Shiitake blended burger over 100% beef.

BIG TASTE, LITTLE IMPACT

How does this little shroom stack up to beef and peas? (Per 1kg of produce)

Beef

60kg carbon emissions
15,000L water usage

Pea protein

20kg carbon emissions
38,940L water usage

Mushrooms

0.8kg carbon emissions
15L water usage

A distressed, dark green number eight.

Beef & Shiitake Mushroom

100% Ground Beef

HEALTHIER FOR YOU

Per 100g serving, 50% beef & 50% shiitake has…

10x more dietary fibre than all beef

100% beef, 1g | beef & shiitake, 11.9g

50% less cholesterol than all beef

100% beef, 71g | beef & shiitake, 35.5g

25% less saturated fat than all beef

100% beef, 7.7g | beef & shiitake, 4.75g

UMAMI HOUSE CASE STUDY

A Sydney burger chain saw a 40% sales increase by switching to a Shiitake Infused Beef Burger

READY TO CO-CREATE?

Whether you’re developing burgers, meatballs, or ground beef product, we’d love to help you take it to the next level. Get in touch to start the process!

Questions?